The Agency at UF
A student-run and professionally led full-service communications agency within the University of Florida's College of Journalism and Communications
Problem: Outdated Website
Undergoing a rebrand, The Agency needed a new website to reflect the audacious attitude of its student marketing professionals.
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Insight: An Agency's Copy Is a Sample
As a marketing company, The Agency's external-facing website, social, and outreach copy all represent the quality of its offerings.
Solution: Website Copy
I wrote a cohesive description of The Agency and introduced visitors to the company's bold personality and high quality as soon as they landed on the home page. I made sure to highlight why it's the best fit for leads, retainer clients, and interested students.
Who (Not Just What) The Agency Is
Executive Leadership Team Descriptions
Apply Page and Department Descriptions
Services Description
